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Vibrant Visions International (VVI) Scope of Services


Our mission is to offer dynamic and practical support to small and medium-sized enterprises that wish to increase their visibility, efficiency, and sustainability in the marketplace. With a global perspective and an eagle eye for detail, Verena Aibel, President, Vibrant Visions International, is a versatile self-starter and tech-savvy organization and communication specialist with a diverse background in all aspects of corporate communication, marketing, organizational development, coaching, and training. Following is a sample checklist of projects through which Verena could support you and your organization, both in-person or virtually:


Marketing & Technology Management

  • Best Practices Demonstration and Instruction. Learn how to use best practices to enter new contacts or update contacts in all your devices, as well as developing a system of regular backing-up.
  • Culling and safely corralling all your key business contacts (leads, clients, vendors, etc.) from every portal, device, shoebox, filing cabinet, and email program your access.
  • Organize, categorize (industry segmenting), updating, duplicate-deletion, and prepare data for importing into eMarketing programs such as Constant Contact, as well as, for importing into industry applications or programs, vital to growing your brand and your business.   


Sales & Marketing Management


  • Develop and implement proposal to increase your organization’s visibility, efficiency, and sustainability in the marketplace
  • Constant Contact Management
    • Account Set-Up and Management:
    • Build up list of subscribers by inputting business card contacts plus new contacts made weekly
    • Constant Contact Email marketing - create and send targeted mailings from Constant Contact
    • Develop special event campaigns such as Voting for Best of Bergen
    • Develop, organize, and report results from annual Customer Satisfaction Survey campaign
  • Write Professional Bios, Profiles, Company Descriptions, and Attributes
  • Write Articles/Create Promotional Handouts
  • Copy Writing & Copy Editing
  • Branding Strategy Creation
  • Website Content Updates & Management
  • Blog Posts Scheduling and Content Development
  • Social Media Strategy & Content Creation (LinkedIn, FaceBook, Twitter, Google Plus)
  • Needs Assessment/Interviewing Calls or In-Person & Reports
  • Create Marketing Collateral
  • Mailing Lists Compilation
  • Research Coordination
  • Questionnaires/Surveys Creation & Distribution
  • Press Release Creation & Distribution
  • Press Release Database Creation & Maintenance
  • Online Advertisement Placement
  • Photographic Support 

ZOHO Customer Relationship Management (CRM):
  • Account Set-Up and Management
  • Sync with Constant Contact
  • Specify prospects and monitor sales cycle periodically


Public Relations/Communications Management (incl. Social Media, website, etc.)


  • Speaking Engagement/publicity: Target companies or organizations and approach them to schedule you or your personnel to speak at their event or location
  • Publicity: Coordinate press releases with publicity firm
  • Research promotional item ideas and needs, design/layout, coordinate production/delivery with graphic designer and production studio (recent projects: pens, t-shirts, banners, flyers, handouts, display boards, business cards, etc.)
  • Photography: take publicity or documentary photos, visually enhance, select, layout, and print, email to specific people, or post on various social media channels and website
  • Social Media: prepare fresh content and share via various avenues (Facebook, LinkedIn, Twitter)
  • Website: review, edit, sync calendars, update content periodically
  • Service offerings – review and propose rate structure/development
  • Develop plan to communicate new rates to current or past customers

 Organizational Development/Human Resources

  • Vision & Mission Statement: review or create statements
  • Review, develop, or update Operations & Training Manual
  • Organize or facilitate training of all staff/partners in line with the organization’s mission and values
  • Develop marketing communications strategy and update annually
  • Develop job descriptions for key personnel
  • Assist with personnel search, contact, interviews, and background checks
  • Monitor quality of services rendered
  • Conduct weekly, quarterly, and annual meetings with all staff/partners (in person or virtually)
  • Conduct quarterly in-person meetings with all staff/partners

Independent Employee Assistance Program (EAP) Facilitator & Computer Skills Trainer


  • Provides work/life integration training as well as internal coaching, team building, communication, and leadership training throughout NJ and NY. Clients include Aegis Insurance, Panasonic, Canon, TKL Research, and Yeshiva University.
  • Provides computer skills training in Microsoft Office (Word, Excel, PowerPoint), and all Apple products.

Consulting & Virtual Assistance Rates and Packages:  

Please contact us for our latest project consulting plans: or call 551-486-7365. Remember, you set the pace and choose the wisest level of project consulting assistance, depending on the urgency or complexity of your project. All options are available on location in northern New Jersey/New York or virtually wherever and whenever feasible.

Please note: All plans are designed as a retainer and are payable up front. Your plan goes into effect immediately and must be used within 30 days of purchase with no refund or rollover for unused hours. Plans are automatically renewed unless you let us know in writing one week prior to the new month. Each plan includes one consultant/virtual assistant. Fees are the same whether work is performed on-location (northern NJ/NYC) or virtually. Additional travel fees and tolls may apply for travel beyond a 10-minute driving radius from our home studio. Prices are subject to change.